Responsive Web Design or RWD approach in ecommerce web development is a “device-agnostic” approach that justifies it to be customer-centric. A recent survey shows with this, user engagement is higher than ever. It has bounced from a whopping 72.43% down to 19.3%, unique visits increasing by 37.58% and the average visit duration going up by a staggering 69.76%.
This end results is enough to convey how an ecommerce web development company satisfies not only ‘mobile strategy’, but also ‘web strategy’. Listed below are some influential factors you might want to think about when deciding will your Magento store “go responsive”.
Before Deciding To Go Responsive, Remember...
There are a number of reasons to cheer for responsive approach and here’s what you need to do before inducing it in your Shopping Cart Development.
• Enable your customers to have a good mobile experience of your site.
• Promise yourself to give your customers the best possible user experience, regardless of his platform and resolution.
• Developing a responsive Magento store means, you are saying a big “yes!” for easier upgradeability.
• Should be easier and more efficient for Google to crawl, index, and organize content.
• RWD site don’t require separate campaigns and versions (desktop+mobile) of your store but one SEO strategy.
The only drawback is that RWD is tricky to implement as it requires a sophisticated commitment and understanding. But, with a good sum of time, experience and skills no doubts it can help improve your business dramatically.
Summing up, the success of any site is driven not only by Ecommerce Website Design and Development but the way it is delivered and marketed. Although the responsive website is more expensive and complicated to build, it yet saves management costs and administration time.