How Zen Cart Integration Add Value To Your Online Store?

A flourishing online business considers the websites implemented for the purpose are highly customized and integrated. Zen cart is a user-friendly ecommerce tool that allows easy management of online shopping carts and web stores, and facilitates easy payment gateway in order to ensure high returns on investment.

The process of Zen Cart Web Development starts with Psd to Zen Cart conversion leading to turn an image format based files into a running ecommerce website. It stands out to be an ideal way to create an online store which represents a perfect combination of design and functionality.

Easy Product Management

PSD to Zen Cart helps in developing like-minded websites providing well organized Catalog option under its Administration Menu for better visibility. Aside from adding categories, sub categories to products and add new products and edit various products, it also lets you carry out changes to Product listings, Attributes, Pricing and Customers Reviews in a much simplified manner.

Template Customization

PSD to Custom Template conversion is a powerful tool with the help of which you can obtain customized designs of your website. Despite the changing locations, it allows effective and convenient content posting and organizing providing many other advantages like improved cross browser compatibility, accessibility, secure hand coded themes and many more. Besides, ecommerce tools like Zen cart, OsCommerce and Magento also helps in obtaining custom ecommerce templates.

Multi Language Support

Zen cart include multiple language support, newsletter management, discount coupons and many more. All that requires is to download the language from Zen Cart Downloads or create it through cPanel’s file manager/FTP to install the preferred language. 


Excellent Shipping Management and Multiple Payment Modes:

Whilst it supports various payment processors such as PayPal, Authorize.net, etc, it handles every aspects of shopping cart development from shipping, billing, tare, weight, etc. Plus, Zen Cart also offers support for multiple carriers.

All the above mentioned features encourages business to avail for PSD to Zen Cart conversion that can combine to make an eCommerce site functionally oriented and user friendly.

4 Fool-Proof Trends for Your Web Application Design

Web application development is ever-changing as we enhance a user-friendliness, beautiful, fastness, and extremely useful for the end user. Driven by trends, here is what one should consider before coding yourself into irrelevance.

1. Data Probability

Internet being the classic walled gardens of the web, since the inception of Web 2.0 development, developers have made a  been a gradual shift toward portability and many of the once guilty parties are taking steps to enable you to take your data with you wherever you choose. When Facebook got hip to data portability, this became a true trend considering a death knell to any web app hoping to make a buck while keeping user data proprietary.

2. Preparing for HTML5

If you're not preparing for HTML5, then you are sure to be obsolescence. With many features like Video playback, geolocation, drag-and-drop media and more make many of the oldest bastions of web plugins redundant- this is the future of web. Even the World Wide Web Consortium ratifies the HTML5 standard makes way for talk of Web 3.0.

3. Flat Web Design

The look of web applications is changing with respect to people wanted text with shadows, the 3D effects and elaborate fonts and design elements. One of the important aspects of using this is because it helps users scan a page and quickly find what they need without the interruption of design elements getting in the way. More the “flat” design used, the looks getting cleaner, lines being bolder and the colours richer.

4. Focus More Mobile Functionality

With time, web apps and mobile apps are becoming indistinguishable from one another with a click to installation on to your Android or iOS device. But some of the best mobile implementations have avoided coding unique apps and focused on the mobile functionality of their web apps.

All the above mentioned trends help keep visitors on a web page longer because they’re curious and it’s a novelty.

Web Design Trends Companies Should Watch For, 2014

As the trends keep changing every year, the concept of web design is growing less complex, more streamlined and much cleaner web interface. In this post, we shall discuss on various trends that fall under the broad category of simplicity from bold colours to parallax scrolling.

Parallax Scrolling For Virtual Retreat

Quite famous in the world of animation, Parallax scrolling is observed when your foreground text moves faster than the background image. This trick, if used in the right manner, will give a strong user-engagement and will come across a great experience.

Importance to Context

Google recommends focusing more on quality and updated content that has to be increased by leaps and bound. Why people follow certain brands on social media? Not only to show off but expecting interesting and more unique content. The result of this approach is well understood that is to get an interactive data visualization. You can easily crawl them up and down and are found through a search engine easily.


Clean Icons

Flat design talks about easy or simple designs. But what trending more in these days is clean icon which is not referring to flat design. The new iOS 8 design interfaces has come out as an inspiration for the designers so as to create clean, and elegant interface with minimal techniques. Opt for simple icons that can be identified easily cross color wheel and platforms. 

 

Infographics

Making use of brilliant infographics in an eye catchy manner can indulge more and more number of visitors and eventually businesses. To make it even better, typography, bold colors, bar charts and graphics could be the best tools to draw much attention.


Videos an Integral Part

Videos are being preferred by more and more numbers of businesses to interact with customers instead relying on images and icons to convey information to the user. It is estimated that by 2017, videos are going to be the largest engagement of customer internet traffic. Web designers have to consider videos as part of the design process and this can be disruptive.

We recommend that a decent design should serve both practical and aesthetic purposes that should meet user’s needs and apply best practices.

The Future of Mobile Payments: Apple Pay vs. Google Wallet

Mobile electronic wallet has been around for a decade, the newly unveiled Apple Pay seems to be different and signs are visible that the latter might be able to pull it off.

Only this week did Apple confirmed that the iPhone will have near-field communication (NFC) functionality that facilitates customers to pay for in-store purchases using their device, thus eliminating the need to carry around cash and credit cards.

But how is Apple Pay compared to its closest mobile payment system rival- Google Wallet? Read On

Google Wallet

Set Up: Google Wallet allows you to add to the cart simply by either signing into the Google Wallet website and use the Settings menu in the mobile app or log in through your bank's website.

Check Out: It uses NFC technology and during check out, it requires you to hold your phone near the contactless reader. Besides, you’ll need to wake up your screen and enter a PIN to complete the purchase.

Why Google Is Different? Despite the fact that both Apple Pay and Google Wallet lets you pay for both online and offline purchases, the latter one offers even more ways to pay and send money online.

• Aren't limited to major credit and debit cards

• Use your Wallet Balance (the amount stored in your Google Wallet or Google Wallet Card) to pay for purchases

   
Apple Pay

Set Up: Adding credit and debit cards to Apple Pay which are all stored in Passbook has many ways. If you are a new user, either take a photo of the card or enter the information manually. For those already registered, use the credit or debit card associated with your iTunes account by entering the security code.

Check Out: In order to speed up checkout, Apple Pay combines NFC technology and the iPhone's Touch ID fingerprint reader. All it requires is to simply hold your iPhone near the contactless reader with your finger on the Touch ID; the phone will vibrate and beep when checkout is complete.

Why Apple Pay Is Different? Many steps are taken to make Apple Pay safe and secure.

• Assigns each credit and debit card with a unique, encrypted Device Account Number to process payments

• Can disable or wipe your phone remotely with Find My iPhone in case you ever lose your device.

Companies have taken chances to turn the phone into a mobile wallet. Now it’s time for Apple and if they continue to execute on it, it'll really reshape the way people buy.

Striving To Improve Your Joomla Website? 5 Security Metrics to Get It Done

 Hackers are everywhere. But nothing to fear! All it takes is a few steps to strengthen your security and turn your Joomla website into a fortress. Infact, for all good reasons, more than 2.5 percent of websites are running on this CMS despite businesses of all sizes.

As the admin you have the daunting task of ensuring your CMS is properly patched. Here we shall show you how to guard against the most common exploits and hacks that this open source CMS faces.

1. Nothing More Critical Than Hosting and Servers

Many a server errors can be attributed to unpatched servers. So,

• Make sure you are using a well-known secure host and that you stay current with your server patches.

• Host your site on a server that runs PHP 5.2 or better

• Ensure that you are using the latest Apache version and that your Apache configuration doesn't allow browsing/indexing.

2. Enable and Use the htaccess File:

Even though the htaccess file is not in use, ensure you rename it from “.htaccess.txt” to “.htaccess”

3. Consider an Incident Management Plan

"Back up early and often"- this takes a lot of the pressure off your shoulders when your site be hacked to ensure you can restore your site without significant downtime or loss of data.

4. Manage Third party extensions

What make Joomla CMS so wildly popular is that every extension is considered to be another item that you have to ensure is updated / patched.

5. Use SSL Certification

Induce Joomla into SSL mode for all logins. Be aware that you must have a properly configured SSL certificate for your site's domain rather than a shared SSL certificates.

Joomla security depends on a number of things that have to be maintained and updated on a regular basis. Need to stay on top? Know your site and stay current with patches and extensions, as well as cleaning things up from time to time. Good luck!

Determining When Responsive Web Design Is a Good Idea: A Few Harsh Truths

With increasing web traffic on mobile phones and tablets, most of the firms have come to the point to optimize their online business sites to almost all devices, browsers, and screen resolutions. Well, thanks to the great idea of responsive design but again optimizing for the mobile Web isn't a simple task.

Before you get to step in, understanding RWD's simplicity and convolution will help you decide when to leverage it to meet their customers' mobile needs.

Pros for Using RWD

• RWD website from an adaptive site, using which it is possible to build one website with different implementations for different devices.

• Includes a single code base thus makes it developer’s desire.

• Reduced maintenance time and

• A single device-agnostic URL structure which doesn’t requires two or more domain names as used for mobile website.

Here, The Question Of The Hour Is When Should You Pull The Trigger On Going RWD?

Here Are 5 Strategies To Help You Make That Decision.

1. Greater the number of different presentation venues, more chances for RWD arguments.

2. The cost factor may be an issue if it eliminates the need for a company to build different sites for desktop, tablet portrait, mobile portrait and mobile landscape, etc.

3. How many unique page formats are there? If to reuse templates and other components- RWD certainly aggravate.

4. Top notch skill sets for HTML, CSS and JavaScript are required.

5. In case your project’s life span is short, it might not be worth the time and cost.

The sum of your answers shall determine where your project falls on the scale between standalone mobile site and responsive site. Responsive web design is a good step not only to the device of the visitor but a call-to-action for all designers out there. Aside from responding to the device or the browser of the end-user, a true design means responding to the end-users.

How to Regulate the Rising Security Risks for Online Shopping

Some of the most successful elements of an ecommerce website in general are: displaying clear product information with pictures, to offer multiple payment options, to include postage & GST in purchase price, proper customer support, and most importantly a secure platform.

People look for trust and integrity, besides the first impression. And, for this very reason website development companies have surpassed mainstream security measures set in place to properly regulate online commerce and prevent consumer identity fraud. 


Fundamental Security Tips in the E-Commerce World

1. Share Only That Is Required

• Sellers need to create online checkout forms but including highly sensitive personal information such as social security or driver's license numbers are irrelevant.

• If you have a digital wallet app, sharing without taking basic precautions is just asking for a problem down the road.

• No all shared Wi-Fi networks are safe for your sensitive data.

2. Verify Urls For Secure Connections

Many fail to check URLs for "https" security when making transactions online, especially when making purchases on the mobile Web. Though it can thrive off ease-of-use and convenience, ensure to take time to check the URL.

3. Ensure You Transact With Legitimate Sites

Aside from checking the URL for validity, there is a simple two-step process to ensure authenticity.

• Firstly, check the shopping cart site has a valid "About us" or "Contact us" page with contact information listed.

• Secondly, confirm the company has some type of social media presence. Fraudulent sites are likely to show up in Google results with consumer complaints, BBB warnings, or other scam indications.

4. Protect Your One Online Identity

No matter how cautious you are in the ecommerce sphere, having a Facebook account for instance can be the best way to protect yourself to monitor your online identity actively. With 50 % of Web sales projected to occur via social media by 2015 your social media presence defines your digital footprint to the point to combat online payment fraud in the near future.

10 Best Practices to Design a Better Mobile Checkout

The US market saw an 81% spike in mobile ecommerce sales in 2012, comprising a $25 billion market and the numbers keep growing with years. This rate has influenced retailers to fuel by creating seamless, user-friendly checkout processes that inspire trust and that make full use of all of the advantages the medium has to offer. 

This post compiles 10 best practices for mobile checkout and how it really helps both business as well as the customers.

1. One Cohesive Page with covered Essentials: A responsive mobile checkout process succeeds by reducing the fields to the bare essentials, condensing the entire process into one cohesive page.

2. Provide An Option To Check Out As A Guest: This should be one of the standard practices across media but sadly 24% of ecommerce websites don’t. By removing the “Register” button a user is more likely to complete an order.

3. Mobile UI Elements: Instead of a user being prompted to select quantities using a typical drop-down menu, a responsive design prompts to update quantities using increment selectors- a speedy way.

4. Content Shouldn’t Be a Distraction:  A content-rich checkout page might seem like a good idea but they aren’t. But then, never neglect content part for answering about shipping guidelines, delivery, terms and conditions and more.

5. Watch the Loading Speed: Your mobile website needs to be light weighted and not to take more than five seconds to load.

6. Progress Bars Alleviate Anxiety: Although many implementations leave much to be desired the majority of major e-tailors show a progress bar until they are done.

7. Security Reassurances- A Biggest Reservation: Designers needn’t be subtle when it comes to security. Using iconography, SSL certificates and dedicated callouts in copy resolves this.

8. Checkout via Payment Gateways: Rather than fumbling through checkout forms, use a trusted service such as Google Wallet, PayPal and Amazon to get users two taps away from completing their payment.

9. Use Geolocation and One-Touch Calling: Through these, Google will automatically retrieve the nearest location and provide directions to make an in-store purchase successfully.

10. Don’t Neglect Mobile Testing: Though it is difficult and time-intensive, this would make sense to choose between a native app/website, cross-browser experience, and a native aesthetic.

The promise of mCommerce is assured but only with retailers offering a clear, focused, streamlined and lightweight path to making their purchase.

How Bold Enough Are You When Branding Your Website?

This question sometimes shakes everybody. Website design is daunting as it requires a lot of efforts to stand apart from others. How much ever hard you try, there is one thing that could possibly be missing from a website crafted by a developer? - Your brand.

When it comes to your branding, only you will be evident throughout the pages on your site? Compiled here are some undeniable truths about branding your website:

LOGO + WEBDESIGN = IDENTIFYING MARK

While it is obvious that your logo is the face of your company, it should never be the sole identifying factor. Even before an audience has been properly conditioned a logo will do its job immediately. Your audience need to catch hold of your brand the moment they arrive on your home page, starting from the colors used to the content you share. Plan your website design around that brand strategy.

The Question Of The Hour Is: will your visitors know what you selling, how you selling it, more importantly, why you sell it?

Static Websites Never Grow

When designing a website, make sure it turns out to be a dynamic one with a great content that tells your brand story. Stories need to be posted occasionally in the form of frequent blog posts, landing pages for lead generation, and even videos and images that share your products and company culture.

Aside from content gearing up the interest of your buyers and solidify your brand message it also helps you with search engine rankings.

First Impression Happens Only Once and You Need to Win That

Potential customers will determine the worth of you website in their first impressions itself. Believe it or not, 80% of US consumers have admitted to leave the shopping cart if doesn’t load in 5 seconds. Elegant design can get these standards across to your buyers to see if your company’s purpose and value fulfilled immediately.

If you’re not sure of your brand standards, take website design and development slowly and be meticulous. “Your Each Word Can Spell The Magic Of Your Brand Story”

What Type of PHP Application Is Good For Your Enterprise

Mostly, businesses and developers of the most successful applications and services use a rigorous performance testing and optimization process to choose the right instance type(s) for their application.

It’s nowhere a surprise if you have already heard PHP is one of the hotly pursued platforms out there. Those software development enterprises who haven’t adopted it yet are grappling with the temptation of introducing this technology.

Different Types of PHP Applications and What Suits you the Best

PHP facilitates creating a myriad of software applications perched in an ideal zone of top-notch quality and complete control.

The Desktop Applications

Having been in the loop from times immemorial now, these windows-based applications help in more user-friendly operation of the computers and enable the users to perform certain tasks on their systems with more ease and speed. These applications are mostly free of cost, and it’s not hard to locate them on the Internet.

Web Based Applications

Creating web applications that do not let the issues of compatibility crop up and render your efforts fruitless is a speculative. PHP development is supported by several browsers and operating systems and for the record the various libraries and scripts let the applications personified by quality and responsiveness. Hire a reliable PHP Developers to help you achieve this.
 

Java Applets in PHP Scripts

So far in the popularity of applets, it has enhanced by PHP scripts ensuring to add a lot of dimension to the interactive-levels of a web page. There are a few applets so immaculately developed that nothing enters their frame that is not designed to be there. There are even the small program bits rather known as Java byte code can be deployed to the end user without any fuss at all.
 

PHP-Based Mobile Application

Zend recommends using HTML5 and JavaScript as your primary mobile technology. People expect mobile apps to be updated all the time and agile development aids to be very scalable. As a matter of fact, organizations need to take that trend into consideration as they develop mobile apps.

Running business-critical PHP applications in the cloud is trending but need to efficiently deploy and manage them.

What Brings Responsive Design to a Great Investment Factor?

There has been an explosion in the use of responsive web design when developing any website that use one base of code and one base of content that are optimized for the devices they are displayed on. In this age of burgeoning smartphones and tablets, the value of this technique is increasing in proportion adapting to changing user behavior. Let’s have a few reasons compiled here to why a online business lead should invest in responsive design?

Google Recommends

Google owns more than 70 percent of the search engine market share and they are telling us that responsive Web design is the industry’s best practice. Not only that it allows search engines to crawl faster and easier but also to indexes multiple versions of the same website.

The Most Cost Effective Option

Regardless of the device you can contact your designer/developer to fix any issue across all platforms. Can you ever imagine another method to ensure a website that works beautifully across multiple device platforms with less maintenance costs?

Good for SEO Efforts And Social Sharing

Not only that it is cost effective but the combination of all traffic into one domain results in one site with larger traffic. This increases search engine appeal which theoretically improves its ranking to be applied across all versions of your site in one unified process.

Easy To Focus Target Audience
As a matter of fact, every website is developed for some targeted group. Adopting to responsive website design and UX remains paramount which means a visitor surfing from their laptop, tablet, and mobile will have the same great feeling every time. Incompetent user experience!

CMS Platforms Support

Millions of websites are hosted on Content Management System like Joomla, Drupal or Wordpress which you might be already aware of. And, these CMSs have extended their support to responsive factor as mobile computing is going to be the integral part of Consumer level UX.

In a nutshell, Responsive is the future…and present of Web Design.

The 3 Newest Drupal Modules That Every Business Should Give a Try

Drupal- one of the best content management systems has a lot of really cool modules to develop stellar sites for clients, worldwide. It has been a core competency among popular web development companies, USA and remains a cornerstone of development, design and consulting efforts to this day. Guaranteed for security, scalability, modularity and, most notably, rich features, it helps you built high-performance site far beyond your expectation.

In this post, we've compiled this list of three newest modules that we have found particularly helpful, and to help ensure that they don't fall through the cracks.

3 New Drupal Modules That You Must Use

Vimeo Video Uploader:

This is the best module in case you website requires to host videos. Known for its stand-alone capability, this module integrates with your site so easily. While it lets you upload videos from your site to Vimeo, it makes your video publish the workflow a little bit smoother.

 
Slick Carousel:

A simple, lightweight module yet very powerful- this is what we say when talking about carousel. Known for it’s fully responsive and swipe enabled features it lets you save some development work. Slick Carousel works with or without Views integration!

 
Role Export:

This module has been around for a few of years now. In a nutshell, Role Export allows roles to have a machine name which can be used to generate a unique role id. When working with different developers in a project, this is handy during development. Plus, it let you have a unique id different from other developers to ensure effectiveness. With it, there is no way for conflicts when multiple developers export role configuration.
  
If you need experts at anything Drupal, hire only those who can work with you to shape the right engagement model, delivery method and custom solution to meet your unique needs besides providing an open communication line, anytime.

70% Customers Of Online Shoppers Walk-Off Without Buying- Guess Why?

A recent study say, one of the biggest reasons why shoppers leave an online store without buying isn’t because of price. Perhaps, you don’t get what they really want. It is not one or two but many features that assure a GENUINE seal.

Where Do We Start?

It is said increasing sales and conversions means increasing traffic volumes, which fails in this digital era. Getting visitors to your online store is really only the first step in the conversion process.

The more you evaluate and optimize your entire shopping experience before implementing and optimizing promotions, starting from server performance to site design to product descriptions to checkout can have a tremendous impact on conversion rates.

Help Your Customers Find What They’re Looking For

Two easy ways to help your customers find the right products:

• Search: one of the best ways you can increase your conversion rate is improving your product search. Your search bar should be large enough so that it’s easily visible.

• Faceted Search: This help customer narrow their searches according to various products attributes, including category, size, color, etc

Merchandise and Sell That Product

There are three simply steps to achieve this

• Using quality images featuring zooming, detail views, and even video to give customers numerous ways to view the product

• Canned or pre-written product descriptions.

• Tailor product descriptions to your specific target audience.

Never Underestimate a Fast Loading Site

Shopping experience goes for nothing because of pages that are slow to load. It’s found nearly 25% of online shoppers abandon a page after 2 to 6 seconds of wait time.

• Enable caching (including query and full-page caching)

• Clean up any inactive CMS pages and remove out-of date promotions and products

• Limit the number of concurrent promotions, and disable any functionality if kept unused

Ensure Mobile Friendliness

If your customers are waiting for image-heavy pages to load or struggling to view pages optimized for desktop or laptop screens, count that person is no more your fan. Images should be optimized for mobile so that they load quickly

• One way to optimize your site for mobile is to automatically detect mobile browsers and display a mobile-optimized version of your site.

• Another solution is to create a separate mobile app for your store that helps customers locate products more quickly, without affecting the speedy payment and checkout.

Want to maximise your success? Magento Enterprise Edition gives you the tools you need to take complete control of your online channel.

Why Say Future Lies in Mobile Commerce: 5 Intense Reasons

Both online and offline retailers are shifting their businesses from native web to mobile web. A recent studies say 85.9 million Americans aged 18 or elder shop online from a mobile web browser or an application running on android, iOS or other operating systems. Guess what? Mobile payments totalled $235.4 billion worldwide last year alone. This isn’t.

Here are a few awakening pointers that would assure a safe run with your Mobile Ecommerce business in the future.

Small and Mid-Size Retailers Can Make Higher Traffic

Apple had almost covered 30 million mobile visitors so far and the number keeps going up. Doing some kind of mobile optimization of your websites makes sense that as mobile grow retailers too grow.

Economic Assurance In Future

Be it for branding or marketing for the future, it should directly help you in business development, eventually increasing profitability. A handy device can do that well but aware not to get lost in designing plans that are blind to the current reality. It requires thorough research.

Trending Future’s TV

Currently, mobile has become the TV, laptop and media to several millions will surely reach greater heights in coming years. The end result is using of automated content recognition, TV ad detection applications, TV messaging or similar other latest technology.

Stay Ahead Of Your Competitors

Mobilizing your sites before your competitors will attract your customers and help you stay ahead of them. Those websites taking long time to load eventually leads customers to neglect the idea of making a purchase. A few includes: banking, ecommerce, car and electronics manufacturers.

Discounts and coupons

This is one of the smartest ways to pulling in more customers. Now that people come to know these discounts on email/ TV ad, it won’t be taking too long to reach the mobile website panels. A new discount coupon mobile apps or a pick and pay concept are also chances to integrate mobile sites with some kind of mobile special offers or coupon third party aggregators.

Summing up, if you are best aware of how consumers are engaging in mobile shopping DON’T WAIT. Make a steadfast move and design according to their strategies.

5 Security Vulnerabilities in ASP.NET Application Development

Various sensitive websites and web applications like internet banking sites, government websites and more are built using ASP.NET platform. This is one reason why this solid platform requires high security and robust planning. But then, not all the websites or applications manage to drive the same level of security.

Without considering security assessment might lead to non compliance and may come under security threats. So, how to strengthen it? Given below are a few guidelines to help you mitigate the security risks while reducing the unauthorized activities within an application.

1. Do prevent jack attack.

Means, with the help of the click jack technique it is possible to hijack by any other website.  It will cause the malicious website to load the actual website page in its HTML Iframe and put the actual website in the background with transparency set to false

2. Restrict Vulnerable HTTP method.

The “OPTIONS” HTTP method when enabled uses foot printing or profiling the application or server. Use UrlScan tool to help prevent running malicious code requests that come to IIS which could cause threats.

3. Always encrypt connection string in web.config file.

Recommended to keep a clear and plain connection string within a web.config file without which a lot of risk and consequences are involved.

4. Display A Custom Error Page

Enable custom error page in web.config file as it can help the users to understand the semantics of your code and flow.

5. Don’t forget to pass a secure cookie.

Set SECURE flag on all the cookies this way it is easier to prevent from being sent to the HTTP traffic. It will inform the users’ browser to send back this cookie over SSL-secure HTTPS connections thus assuring complete safety.

All these above mentioned good practices are to be incorporated during ASP.NET development. Have you ever faced security issues in your web application? Give a thought it as the earliest.

Signing a contract with a Magento development company?

In today’s competitive market, choosing ecommerce website model has become quite challenging to survive and make profits from a business. However, many businesses have sighted relief. It can reach to a wide market segment at considerably low investments through online portals representing their organisation and products on their behalf.

The online store is the gateway for you to reach out millions of potential customers spread across the globe. It is important for you to have a mutual agreement that could help you in the critical situation during the development of your Magento online store.

In this post, we’re going to explore a few aspects that everyone should keep in mind while signing a contract with a Magento development company.

Things to Observe When Hiring a Magento Web Development Company

Whenever approaching to any Magento development company, make sure you have total control over your eCommerce website including screens, graphics, domain names, content, source code and more. Also, recommended with a “Work for Hire” as per the Copyright Act and the rights in and to the online store are held by you only.

It is possible that the Magento development company utilize programming or code that has been owned by them. In such scenario, the company may often show unwillingness to allow you to assume ownership or control of such code, which would be quite an unfair. Therefore, it is important that you acknowledge that any type of pre-programming or code will be owned by the developer or company.

Are you planning to use third-party contents? If your service provider is not providing you this service, it will be your responsibility. Ensure you ask the firm for its source of content and give you a warranty that they can convey to you the rights required to publish the content online.

Websites are prone to have errors or bugs, such as failed link, broken links, 404 and more. Therefore, you should clearly mention in the contract that it will be the responsibility of the Magento development company to look into such issues which includes the timeframe for such corrections. Many firms often provide a limited period of warranty for their work. In such scenario, having the terms mentioned within a contract would help you a lot to get your work done within a specific period of time.

All the above mentioned points are sure to help you find the right partners to work with. 

PHP MySQL Development Services- Why Business Love This Way

The websites has become an integral part for businesses and development of robust and dynamic websites or web applications using the most powerful tool PHP MYSQL is highly preferred. But, why? Simple! When combined PHP- the server side programming language and MYSQL- an open source relational database management system together, it delivers highly unique solutions.

More than that, here are some of the advantages of PHP MYSQL Web Development to give enough reasons for the selection.

1.       Server Side Scripting Language: PHP helps you create dynamic pages with customized features meanwhile providing a user-friendly and interactive website or web application. This totally enhances a flexible user-engagement.

2.       Ease of Use: Not only that its learning curve is easy as compared to the other programming languages but its syntax can easily be parsed. Its stability is sure to solve many problems with ease.

3.       HTML Embedded Codes: PHP is a cross-platform compatible language and its ability to decode HTML is un-doubtfully a plus point and there is no need to have separate coding for PHP. A few more advantages that follow:

·         Easily be incorporated into a code generated by WYSIWYG editors

·         Cost effective while increasing the efficiency of the websites or web applications

·         No need to rewrite every line of HTML in a programming language

4.       Ideal for Ecommerce Development: Highly customisable because of which it is easily integrated for ecommerce development as per the business specific needs of the clients.

5.       Cost effective: Very cost-effective and never cost an extra dime after developing the website as it has got free license.  It is worth knowing that Apache/PHP/MYSQL combo runs perfectly well on a low cost, low end hardware that you can ever imagine for ISS/ASP/SQL Server

10 Point Checklist to an Effective Conversion Rate Optimization

Have you ever taken this resolution? “I will make my website better.” Yes, it’s seen at the top of many others whiteboard too. The problem is how do you know where to start when jumping into optimization? However, the issue is quite a tricky-tactic, doing it well requires a variety of steps.

In this article, we have broken down our approach into a few parts of developing a successful conversion rate optimization program and the positive impact it can have on your website performance.

Before you can optimize, you need to understand two things.

ü  Firstly, optimization is about getting more of the right kind of customers. Getting more leads doesn't do you any good if the people you're acquiring aren’t the right audience. You need to focus on optimizing as a way to find more customers who will love your product and help you grow by spreading the word.

ü  Secondly, you have to understand the fundamentals: how does your product serve your users that they can't live without? What's the main thing they come to do at your site? Once you know what they're coming for, you can optimize around getting your site visitors to their must-have experience as quickly as possible.

Checklist to Getting Started With Conversion Rate Optimization

1.       Does it have a clear call to action on every page?

2.       Do you have Google Analytics JavaScrip code installed on every page?

3.       Is the Contact number visible on every page?

4.       Is it possible to compress the number of checkout steps?

5.       How many reviews/ customer testimonials are on every product page?

6.       Is there any  “live chat” feature available for visitors with customer service in real-time?

7.       Do you have a form for a “soft conversion” on every page?

8.       Are the goals configured to analyze the checkout funnel in Google Analytics?

9.       do you have AdWords traffic segmented in Google Analytics for PPC?

10.   Do you have IP Address filters configured to segregate internal traffic to the website?

Get started from the basics. Improving the conversion rate of your website is one of the easiest things you can do to boost incremental sales. 

Drupal’s SEO Benefits for Global Businesses- in and out Secrets

In early days, it was easier to achieve high rankings in search engines just by building or buying links from low quality sites. With the recent updates the Panda and Penguin namely, the SEO environment has changed significantly. It requires a more holistic approach which not only focuses on quality content but requires a technical perfection.

One solution is Drupal Content Management System- the perfect fit that is flexible enough to become a SEO-perfect platform. Let’s take a look at how global businesses that are targeting multiple languages can optimize their Drupal websites and gain the advantages of great search engine rankings.

Drupal’s SEO Benefits for Global Businesses

Setting up a Default Language

This is a very important setting for your website. Decide which will be your default language and make sure it matches your business needs (audience)

Multi Language Translators

Be sure that the translations are perfect when targeting multiple languages and multiple locations for online store. Many a times, owners prefer for the automated translation available free of cost. Bear in mind, not only they generate poor quality content but eventually don’t add any value to your website content. Don’t worry. Drupal plug-ins resolves this.

Use Images with Text or Cultural References

Usage of localized images means each translation of your website should have a separate customized image. Means, you cannot separate SEO from Drupal web development or design. It has to be built in the site, right from the beginning.

Domain Names

If you have a multiple language site, it is important to have different domain names. Thanks to Drupal for supporting this feature. Localized domain names could mean good marketing opportunities for you. Plus, use Drupal modules development or a completely new website for each language translation.

Over all, multiple language support is a very strong feature of Drupal and using it right with these SEO points will help you at the time of development itself to avoid rework and re-configurations.

How Drupal 8 Website Development Is Expected To Triumph Drupal 7

Over the years Drupal has proven to be the most advanced, scalable, and secure open source content management system in the web world. Its version Drupal 7 has the ability to accommodate future changes in terms of your business growth.

Having that in mind, the new version Drupal 8 comes with more than 200 new features and improvements to customize and deploy your content to the web. It has rooted with a whole new world of powerful content customization features, simpler configuration tools, increased efficiency and lots more new capabilities for mobile devices.

Responsive

Drupal 8 is not merely mobile friendly but it has responsive design. The new version comes with admin pages that snap to the size of mobile devices too. It offers a new administration experience which is lightweight, mobile first and has features like “back to the site” button to go to the front end page.

Multi Lingual

Businesses who target a global audience can take advantage of the Multi Lingual. It applies well to all including installation screens, translating views and more updates directly from the community.

Efficient Configuration Management

Drupal 8 has a file system like structure and logic for configuration management system making it easy to migrate the changes to production environment for new content types, fields, or views. That’s the beauty of this new and efficient configuration management system.

Built in Web Services

Drupal 8 facilitates to create mobile apps besides implementing Hypertext Application Language (HAL), authenticate a client with HTTP authentication or expose views-generated lists as services and lots more.

Effortless Authoring

Drupal 8 has improved editor functionality with a CKEditor WYSIWYG editor that includes in place editing of the content and saving as draft made easy too.

Built for Fast Theming

Drupal 8 introduces to twig a new theme engine which is flexible, fast and secure.

Drupal development is a growing and it’s important that you select the right content management system for your business. Hiring Drupal developers help you set it up for you or upgrade your existing systems!

Amazing Key Info’s About Responsive Web Design

Highly recommended by Google, a responsive website design comes to enhance your website optimization process. It is an important aspect for online merchants who consider enhancing a website user interface as highly adaptive to all screen sizes for major devices like tablets, laptops and desktop viewing.


The Future Of Web

Over 65% of users say they are more-likely to purchase from a responsive/mobile friendly website which means it clearly offers a great competitive advantage for businesses. Whether it is purchase or to make an enquiry, a well designed responsive website makes it intuitive and user friendly, keep them engaged increasing the chance of them taking your desired action.

This is the right time to jump into responsiveness for mobiles and tablets or else you will find your bounce rate increased, resulting in Google less likely to rank your website for mobile.

Better Search Ranking For Your Website

The ease of indexing the URL of every web page and on the same HTML platform even on different device viewing by the search engine which benefits the efforts of any SEO services.

Website visitors of a site tend to enjoy a better viewing experience when there is an ease of transition of the website according to the kind of device used by them. The search engine is able to index and rank a responsive website with better accuracy

Advantages of Responsive Website Design

• Living in a 24/7 environment, responsive website design accommodates everyone to finish an assignment to the busy city professional. It requires no resizing or scrolling which means visitors can access your website- whenever and wherever.

• For merchant, there is no need to have two websites- one for mobile and one for desktop. Instead, one responsive web design enhances your SEO efforts.

• With the growing number of mobile phone and tablet users, making your site responsive helps you stay ahead of your competition.

Your website is the hub of your dealership expansion. According to 2014 U.S. Digital Consumer Report, 80% of working class Americans now own approximately four digital devices and consumer spends 60 hours a week consuming content across devices. So why not go responsive?

How Website Maintenance Impact Performance Tuning- Insightful Feeds

In today’s digital age a business website has become a MUST to help you grow in business, name it any. CMS like Joomla, Drupal and WordPress make website development quick and trouble free however, it becomes necessary to keep your website updated and secure from hackers, for a long run.

This is when website maintenance comes in to play. Better yet, here are a few more reasons why as a business owner you should go for comprehensive website maintenance.

Your Website Needs Maintenance – Know Why?

• To keep your website updated with latest info’s with respect to new product or services.

• To let major search engines like Google index your website and for higher page ranking.

• To provide an improved security from hacker attacks and web spiders

• To increase website traffic and thus improve your online presence

• Website maintenance actually saves you money in the long run

• Helps you to back-up your data so that in case of hacking or server crash it is easier to retrieve data

Prefer Outsourcing Than A In-House Team

And Why You Should Prefer Outsourcing Than A In-House Team

Quick Service

The people working on your website are experts and therefore can quickly resolve the issues.

Affordability

Extremely affordable with a sack of different plans that you can choose from to meet the needs of all types of customers.



Accountability

They send regular updates for customers and allow them to purchase online sitting in the comfort of one’s home.

Summing up, Website optimization greatly impacts tuning your performance making it more relevant and dynamic and offers improved user experience. Plus, removing unwanted extensions or plug-ins greatly enhances your website load speed that eventually shows up in overall performance.

Drupal Vs. Joomla- Which One Is The Best For Online Business

Wordpress, Joomla and Drupal are the 3 most popular Content Management Systems (CMS) online. Though WordPress is basically the best suit for blogs all these three are open source and built on PHP + MySQL.

Comparing Joomla and Drupal, they vary significantly in terms of features, capability, flexibility and ease of use. This post will showcase some of the advantages and disadvantages of each of these CMS solutions to help you make a better decision.

Drupal: Pros And Cons

Drupal is considered the developer-friendly CMS and therefore data-intensive websites like Whitehouse.gov and Data.gov.uk makes it a popular choice.

Advantages

Extreme Flexibility: From simple blog site to a powerful backend that can support hundreds of thousands of pages and millions of users every month- well, Drupal can handle that. The software is all powerful and flexible.

Strong SEO Capabilities: Designed from the ground-up to be search engine friendly.

Enterprise Friendly: no wonder, as it can handle hundreds of thousands of pages of content with ease make Drupal the choice for enterprise customers.

Disadvantages

Lack of Free Plugins: In Drupal, we name them ‘modules ‘because of its enterprise-first roots and most of them are not free.

Joomla: Pros And Cons

Joomla is one of the most popular CMS solutions in the world and boasts over 30m downloads to date.

Advantages

User-Friendly: Joomla isn’t WordPress but relatively easy to use- UI polished, flexible and powerful.

Strong Developer Community: With a ton of free to use, open source plug-in library called ‘extensions’ Joomla has a strong developer community.

Content Management Capabilities: Originally designed as an enterprise-grade CMS, it’s far more capable at handling a large volume of articles.

Disadvantages Of Joomla

Learning Involved: Hoping in and installing Joomla doesn’t work if you’re not familiar with the software. It requires a steep learning curve.

Drupal is recommended for large projects where stability, scalability and power are prioritized over aesthetics. Joomla lets you to build a website with more structural stability and fairly intuitive interface. The latter one is a good option for small to mid-tier e-commerce stores but if you require more powerful for enterprise use, consider Drupal.

How Can You Extend Your Ecommerce Development Services, Globally

One of the benefits of running an ecommerce business is the ability to reach new customer bases but unfortunately most of us don’t reach a large number of clients with limited resources alone.

However, ecommerce business owners must first assess their product or service to ensure it's a good fit for global customers. Besides, their product or service must be something that translates well to other cultures. If you are one who are looking to expand internationally, six ways to achieve a successful launch.

Steps To Take Your E-Commerce Business In Various Regions

G-Localizing: Adapting your global marketing strategy to target each local market isn’t as simple as applying an existing strategy to new regions. This requires on re-thinking on shopping experience strategy for each local market and adapts their approach to accommodate regional expectations. This help you build the credibility and brand trust needed to succeed on a global scale.

Designing A Scalable E-Commerce Infrastructure
This generally involves a step-by-step e-commerce rollout which will be much easier to accomplish at every stage. One way is to find a cloud-based infrastructure and secured methodologies that are designed to make expansion quick and easy. The more flexible it is more easier is to develop your ecommerce website.

Creating A Regional Rollout Plan

A replicable approach is required to adapt to each market, starting from a comprehensive plan that can be used to create a local sales presence makes it broad enough to to each region targeted for expansion. The plan should also identify the market characteristics and customer preferences that will be included in the "globalization" plan.

Developing A Pricing And Tax-Compliance Strategy

Local tax-collection regulations must be followed to have an accounting infrastructure in place. Besides attending to the tax issue, the prices need to reflect local market realities that should need to be displayed in the local currency.

There is no doubt that innumerable businessmen have reaped its benefits. And if you want to stand out among competitors, hire a web development company that serves with quality CMS development service. It simply means that this tool is simple and consumes less time than any traditional ways.