How Bold Enough Are You When Branding Your Website?

This question sometimes shakes everybody. Website design is daunting as it requires a lot of efforts to stand apart from others. How much ever hard you try, there is one thing that could possibly be missing from a website crafted by a developer? - Your brand.

When it comes to your branding, only you will be evident throughout the pages on your site? Compiled here are some undeniable truths about branding your website:

LOGO + WEBDESIGN = IDENTIFYING MARK

While it is obvious that your logo is the face of your company, it should never be the sole identifying factor. Even before an audience has been properly conditioned a logo will do its job immediately. Your audience need to catch hold of your brand the moment they arrive on your home page, starting from the colors used to the content you share. Plan your website design around that brand strategy.

The Question Of The Hour Is: will your visitors know what you selling, how you selling it, more importantly, why you sell it?

Static Websites Never Grow

When designing a website, make sure it turns out to be a dynamic one with a great content that tells your brand story. Stories need to be posted occasionally in the form of frequent blog posts, landing pages for lead generation, and even videos and images that share your products and company culture.

Aside from content gearing up the interest of your buyers and solidify your brand message it also helps you with search engine rankings.

First Impression Happens Only Once and You Need to Win That

Potential customers will determine the worth of you website in their first impressions itself. Believe it or not, 80% of US consumers have admitted to leave the shopping cart if doesn’t load in 5 seconds. Elegant design can get these standards across to your buyers to see if your company’s purpose and value fulfilled immediately.

If you’re not sure of your brand standards, take website design and development slowly and be meticulous. “Your Each Word Can Spell The Magic Of Your Brand Story”

How Drupal 8 Website Development Is Expected To Triumph Drupal 7

Over the years Drupal has proven to be the most advanced, scalable, and secure open source content management system in the web world. Its version Drupal 7 has the ability to accommodate future changes in terms of your business growth.

Having that in mind, the new version Drupal 8 comes with more than 200 new features and improvements to customize and deploy your content to the web. It has rooted with a whole new world of powerful content customization features, simpler configuration tools, increased efficiency and lots more new capabilities for mobile devices.

Responsive

Drupal 8 is not merely mobile friendly but it has responsive design. The new version comes with admin pages that snap to the size of mobile devices too. It offers a new administration experience which is lightweight, mobile first and has features like “back to the site” button to go to the front end page.

Multi Lingual

Businesses who target a global audience can take advantage of the Multi Lingual. It applies well to all including installation screens, translating views and more updates directly from the community.

Efficient Configuration Management

Drupal 8 has a file system like structure and logic for configuration management system making it easy to migrate the changes to production environment for new content types, fields, or views. That’s the beauty of this new and efficient configuration management system.

Built in Web Services

Drupal 8 facilitates to create mobile apps besides implementing Hypertext Application Language (HAL), authenticate a client with HTTP authentication or expose views-generated lists as services and lots more.

Effortless Authoring

Drupal 8 has improved editor functionality with a CKEditor WYSIWYG editor that includes in place editing of the content and saving as draft made easy too.

Built for Fast Theming

Drupal 8 introduces to twig a new theme engine which is flexible, fast and secure.

Drupal development is a growing and it’s important that you select the right content management system for your business. Hiring Drupal developers help you set it up for you or upgrade your existing systems!

The Two Sides: Responsive Web Design vs. Mobile Website

Mobile optimization is becoming more and trendier in Ecommerce Shopping Cart Development and so what could be the best way to go mobile? Well, here’s the answer.

Any one of these mobile optimization methods should best suit your particular business

1. Responsive Web Design

2. Mobile Website
  
But to have a clear picture, here are the pros and cons of each of them.


Responsive Web Design

This method allows you to have a single website that automatically fits the screen size of the device on which it is being viewed.

 

The Pros:

• A single URL makes sure your users will find you on mobile devices without having to worry about redirects and slow connections.

• Easy SEO lets you create specific content for mobile devices, while you still enjoy the benefits of your desktop website SEO on mobile devices.

• Not much effort required for marketing department to promote your website on mobile.

The Cons:

• At times having single website for all devices may be easy for you, but not always for your users.

• As Responsive Web Design is a relatively new technology, but not all browsers will load the shopping cart fast.


  Mobile Website

A mobile website is designed specifically for smart phones considering all the limitations and opportunities of the platform say the small screen size, interaction methods (touch) and limited connection speed (2G/3G).

 

The Pros:

• A website that is specifically optimized for mobile devices will have a good ground to create a beautiful and usable UX.

• Your website will load fast and easily on mobile platforms.

• Search engines tend to provide good UX nearly as much as you do making way for better search results and chance to rank.

The Cons

• Building a mobile website is not a cheap option as compared to responsive web design.

• Your customer has to remember at least two URLs, otherwise be redirected to the mobile website, which takes several seconds. This requires additional SEO work as well.

So Which Solution Is The Best? Simple! Consider your business needs and the budget you are willing to allocate for the project.

Hire Openwave Computing Services for your Mobile Websites/website design needs.  For Project Related Enquiries, Contact Us on (212)209-1537.

Responsive Web Design The Best Option For New Online Store Owners

People are often curious to know what a Responsive Web Design is and how important it is to enhance web browsing experience. It is a web design style that responds to the device of the user (desktop, mobile phone or tablet) and automatically changes the layout of a website to suit the screen size, orientation, resolution, platform, and other elements of that device. 

Read On To Learn More About The Importance Of Responsive Web Design.

Why Responsive Design Is Important

Any website that is designed with Responsive Web Design acclimatizes the layout in accordance to the fluid and grids that are proportioned based. Instead of two or three separate links, it offers one URL with JavaScript, CSS, and CSS3 coding for the creation of flexible web designs for any device size. Since they render the CSS to become compatible on a variety of devices, the base of viewing size depends on the device used for browsing through the internet.

Benefits Of Responsive Web Design
• The Fluid Design:  Since it makes your entire website fluid, the responsive web design is most beneficial, which means that the content easily and automatically resizes no matter what device or screen resolution the user has.

• Easy Management:  Responsive web design accommodates to all devices thus improving the user experience at the same time eliminating scrolling and resizing to enhance readability.  One of its key advantages is that its single SEO campaign is far logical and efficient than managing multiple websites. A better user experience encourages visitors to stay on your website and become customers.

• Cost-Effectiveness:  Considered as a more economical option, maintaining a responsive website is far better than supporting both a desktop and mobile version of your website. It also improves SEO for digital marketing, ultimately increasing ROI.

Google recommends responsive web designs.  If you surely think all these efforts can make your website are more appealing and informative, hire Openwave Computing Services for your web design needs. We offer an individualized and comprehensive approach to website design that goes far beyond the typical graphics and technology and make sure you deserve the high search engine rankings.